Sony YAY! has established a robust licensing and merchandising portfolio in the last six years. In…
Tag: Sony YAY!
Indian broadcasters plan exciting programs to make this Holi more vibrant for kids
The festival of colours – Holi – is here and there is joyous excitement in the…
Sony YAY! ends the year on a positive note with plans of creating an ecosystem called ‘Happyverse’
Indian kids’ broadcasters have been one of the major drivers that have led to the increased…
Sony YAY! to air ‘Naruto’ anime series on 15 August
Sony YAY! announced the launch of the Japanese anime series – Naruto. With the first time…
Expanding its global reach, Sony YAY! launches in Malaysia
In an endeavour to bring exciting kid’s entertainment offerings to the Malaysian audience, Sony YAY! launches…
Sony YAY! celebrates World Music Day with music maestros Geet Sagar, Toshi and Shaarib
To celebrate World Music Day, Sony YAY!’s Oggy collaborated with popular music maestros Geet Sagar and…
Sony YAY! to release new telemovie of ‘Taarak Mehta Kka Chhota Chashmah’ along with new episodes
After the two consecutive successful stints of its popular show Taarak Mehta Kka Chhota Chashma, Sony YAY!…
Sony YAY! turns five! New IP, films, on-ground activations, business head Leena Lele Dutta reveals summer plans and marketing initiatives
Sony YAY! is native to some of the most beloved characters like Honey Bunny, Taarak Mehta,…
Sony YAY! to air new show ‘Rabbit Aur Bhalla: Fun Hoga Khullam Khulla’ in February
We all love magic! And so does, Bhalla – a young fledgling magician who loves to…
Sony YAY! collaborates with Laviche Bath Essentials to bring co-branded bath soaps
Sony YAY! is home to some of the most beloved characters like Honey Bunny, with whom…