The kids genre in India is growing exponentially. Six months down, the sector is already growing…
Tag: Sony YAY!
Bengali kids’ channel, Rongeen TV to launch in India on 12 June
Bengali kids channel Rongeen TV is all set to launch on 12 June at 6 pm. The…
Sony YAY! kick-starts its 124 city van activation this summer
With summer vacations heating up across the country, Sony YAY! aims to take the fun and…
Badshah released his latest song for Sony YAY!’s kids show, ‘KickO and Super Speedo’
It’s the favourite time of the year for kids, and Sony YAY! plans to make it…
Fun and content will be ‘2X’ on Sony YAY! as they turn two!
Sony YAY! has promised to double the fun and masti for the kids this summer season,…
Indian IPs make an indelible mark in the L&M market
Indian animation industry is growing with giant strides. With a plethora of original IPs currently existing…
Why don’t we see female protagonists in Indian kids’ animated shows?
The kids genre in India is growing with giant strides, taking pace from 2018, that witnessed…
Kids’ channel Sony YAY! now present in seven languages after adding Marathi language feed
Sony YAY! began their journey with a promise to become a one stop destination of happiness…
2018 : Year of broadcasters’ animated IP romance
What a year it has been for the Indian animation industry! Especially, for the broadcasters, as…
What Indian broadcasters have in store for kids this Christmas?
The season to celebrate is here! And the reasons to celebrate are far better. With the…
Sony YAY! celebrates Ganesh Chaturthi in an eco-friendly way through #YAYWaleBappa initiative
Ganesh Chaturthi is one of the most awaited festivals of the year. Apart from bringing friends…
Sony YAY! celebrates Teacher’s Day by bringing in the second season of Heroes Behind The Heroes
Teachers play multiple roles in our lives than just an educator — they are social workers,…