‘Monster High’ live-action musical movie coming to Nickelodeon in 2022

Mattel and Nickelodeon have announced the start of production on a live-action television movie musical based…

Planeta Junior to represent animated series ‘Karma’s World’

Planeta Junior, a leading European children’s and family entertainment company, has signed an agreement with 9…

Pixar and Mattel unveil ‘Luca’ toy images arriving in July

Ahead of its digital premiere on Disney+ on 18 June, Pixar’s upcoming animated film Luca in…

Exclusive: HappyKids CEO talks about viewership growth amid COVID, extensive library and expansion plans

HappyKids CEO Vikrant Mathur talks about viwership growth amid COVID, extensive library and expansion plans

Netflix brings new animated movie Barbie Princess Adventure from Mattel

Mattel is bringing its new animated movie Barbie Princess Adventure to Netflix US starting 1 September,…

Digital marketing during COVID: Brands on targeting kids and parents

The COVID-19 pandemic has not only disrupted the normal ways of life and working conditions, but…

Mattel signs licensing agreement with animated ‘Spirit Riding Free’

Mattel announced that it has entered into a multi-year global licensing agreement with Universal Brand Development…

Mattel launches ‘Hot Wheels Infinite Loop’ digital racing game

Mattel,  has announced the launch of Hot Wheels Infinite Loop, a new digital racing game that…

DHX Media and Mattel assents ‘Polly Pocket’ season two

DHX Media and Mattel have announced to have greenlit a 26-episode second season of Polly Pocket,…

Mattel plunges into theatrical feature film production

Global toy and play company, Mattel has announced the creation of Mattel Films, a new division…

Cyber Group Studios USA expands its Los Angeles office with new operations

Cyber Group Studios USA, an animated entertainment company, announced the launch of two new operations, Ira…

Barbie’s birthday has a return gift for women around the globe

Honouring some inspiring women of the present and the past, Barbie’s maker Mattel is all set…