VFX Mattel Archives -

Mattel reveals Hot Wheels Legends Tour 2024 winners

Leading global toy and family entertainment company Mattel announced the 2024 winner of the Hot Wheels…

Mattel chief franchise officer Josh Silverman to deliver MIPJunior keynote

Mattel chief franchise officer Josh Silverman will deliver the keynote address at MIPJunior 2024. The forthcoming…

Mattel appoints Sai Koorapati as new SVP and CTO

Mattel recently shared that Sai Koorapati has been appointed senior vice president and chief technology officer…

‘Hot Wheels Let’s Race’ S2 Netflix premiere date announced

The second season of Mattel’s animated series Hot Wheels Let’s Race will debut globally on 9…

Mattel promotes PJ Lewis to SVP global head of Fisher-Price Entertainment

Mattel has promoted PJ Lewis to senior vice president, global head of Action Figures and Fisher-Price Entertainment.…

Mattel and Heinz bring ‘Barbiecue’ Sauce

Mattel has teamed up with Heinz to launch the limited-edition Heinz Classic Barbiecue Sauce to celebrate…

Mattel and Nickelodeon is back with ‘Monster High’ season two

The second season of Mattel and Nickelodeon’s animated series Monster High will premiere on 11 March…

Mattel and Zynga’s Rollic to jointly launch a new ‘Barbie’ mobile game

Mattel announced a new partnership with Rollic, a subsidiary of Zynga Inc., a wholly-owned publishing label…

Mattel’s Krista Berger is now ‘Barbie’ SVP and Dolls category head

Mattel has promoted Krista Berger to Barbie senior vice president (SVP) and Dolls head. The announcement…

Mattel onboards Christopher Farrell as executive vice president and chief strategy officer

Mattel announced that Christopher Farrell has joined the company as executive vice president and chief strategy…

Mattel’s animated special on Barbie to come to Netflix

Mattel announced that Barbie, Stacie and friends are returning in Barbie and Stacie to the Rescue.…

Netflix to stream Mattel’s new animated series ‘Hot Wheels Let’s Race’

Mattel Television Studios’ new animated children’s series Hot Wheels Let’s Race will debut on Netflix globally…

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