Reliance MediaWorks, the media and techno-creative solutions provider and a part of the Reliance Group, has announced the landmark achievement of completing 400 films successfully at their digital lab.
The company commemorated this triumph with a star studded event graced by accomplished cinematographers, directors and producers that Reliance MediaWorks has worked with including Mahesh Limaye behind the Dabangg fame, Anil Mehta renowned cinematographer behind Saathiya, Laagan, Ketan Mehta Director of Mangal Pandey: The Rising, to name a few.
Set up in 2008 as Asia’s first Digital Intermediate Lab with a 4K facility, the Reliance film lab revolutionized the way films are processed in India. Having worked with reputed production houses such as Dharma Productions, Yashraj Films, Balaji Motion Pictures and Red Chillies Entertainment, amongst others, their consistent efforts have helped reduce the costs of films and increase the speed of overall production.
Reliance MediaWorks also offers cutting edge VFX Solutions to Indian and International productions through its state of the art VFX studios in LA, London and Mumbai. With specialization in highly complex VFX, the company and its team of award winning artists stand at the forefront of an extremely dynamic world of VFX production.
Equipped with a state of the art DI facility to cater to film, TV and web related video content, the team has worked on a slew of recent blockbusters that include Chennai Express, Ram Leela, Krrish 3, Yeh Jawaani Hai Deewani, 3 Idiots, Singham, amongst others.
Venkatesh Roddam, CEO, Reliance MediaWorkssaid, “At Reliance MediaWorks we have always believed in adding value to the filmmaking process by keeping up to date with the latest technology and techniques. The completion of 400 Films is a testimony of our commitment and hard work.”
Commenting on this Krishna Shetty, President – Post Production Services, Reliance MediaWorks said “Digital filmmaking has opened up greater possibilities and opportunities for filmmakers than ever before. Every movie, from the massive big budget blockbusters, to the small independent films made on a shoestring budget, have been influenced by the advents in digital technology and filmmaking. We look forward to continuing our efforts to reinvent the ways in which movies are viewed.”