How marketing strategies are facilitating the creation of bigger brands out of Indian animated IPs

The kids genre in India is growing exponentially. Six months down, the sector is already growing…

Nickelodeon reveals exciting plans for Children’s Day

With Children’s Day round the corner, Nickelodeon and Sonic have unveiled detailed plans which include robust…

Nick’s immersive School Contact Programme to make school time fun for kids

Nickelodeon has upped the fun and entertainment quotient for kids this quarter.  The franchise has flagged off…