Year Ender Exclusive: Looking back at 2020 and looking forth to 2021 – Sony YAY!’s Leena Lele Dutta

Year Ender Exclusive: Looking back at 2020 and looking forth to 2021 - Sony YAY!'s Leena…

Honey Bunny treat young fans to YAY! Christmas Brunch at JW Marriott Mumbai Sahar

Kids favourite and popular cat duo Honey-Bunny, with their hilarious camaraderie and antics have delighted and…

Honey-Bunny join hands with Kapil Sharma for rib-tickling minisodes

To deliver a laughter riot to its audiences this festive season, Sony YAY! is bringing the…

Sony YAY! announces an exciting line-up for the rest of 2020; launches new show, ‘Krishna and Balaram’

Sony YAY! announces an exciting line-up for the rest of 2020; launches new show 'Krishna and…

Sony YAY! joins hands with NGO CRY for ‘Project Dosti’ to discover freedom through friendship

Sony YAY! joins hands with NGO CRY for ‘Project Dosti’ to discover freedom through friendship

Breaking: Sony YAY! strengthens content line-up with ‘Pyaar Mohabbat, Happy Lucky’

Sony YAY! strengthens content line-up with ‘Pyaar Mohabbat, Happy Lucky’

“We ensured positivity, productivity and fun through our digital campaigns amid COVID”: Sony YAY!’s Leena Lele Dutta

"We ensured positivity, productivity and fun through our digital campaigns amid COVID": Sony YAY!'s Leena Lele…

“For the past three years ‘Paap-O-Meter’ has done very well, so we wanted to ramp up the production”: Ronojoy Chakraborty

Earlier this month, Indian kids broadcaster Sony YAY! announced a fresh content line-up for its would-be-next…

Sony YAY! celebrated World Music Day with a new hope instilling song ‘Phir Dil Bolega YAY!’

As kids brave the testing times by staying at home, kids channel, Sony YAY! has come up…

Sony YAY! experiences surge in viewership during lockdown for ‘Honey Bunny Ka Jholmaal’ and ‘Paap-O-Meter’

The COVID imposed lockdown has witnessed tremendous increase in TV and online VOD consumption. As summer…

Sony YAY! brings in The Giant Wheel Festival for the entire family at Kolkata on 4 and 5 January 2020

The new year is around the corner and holiday season is still on! In today’s fast…

Sony YAY! associated with Crossword Bookstores on children’s day

Kids broadcaster, Sony YAY! associated with Crossword Bookstores, to disrupt the regular routines of children and…