Gen Alpha’s engagement with digital media has surged dramatically post pandemic. As they assert their influence…
Tag: Kantar
Data analytics firm Kantar appoints India leader
Global marketing data and analytics company Kantar has appointed Mary George Parayil as principal, Kantar Analytics, India.…
Kantar and VTION partners to launch OTT measurement in India
Kantar has collaborated with audience measurement and analytics company VTION to launch OTT audience measurement for…