ACK-Media today announced the appointment of Manas Mohan as the Chief Operating Officer (COO) with effect from 1st January 2012. Mr. Mohan moves up from his earlier role as Head – Direct to Customer for ACK Media.
In his expanded role, Manas Mohan will oversee the direct marketing and E-commerce business, and will be heading the National Geographic business, advertising sales and strategic leadership of the Brand- Marketing Function including licensing and merchandising
Mohan has over 17 years of experience across marketing, communications, media, advertising and branding. With key assignments as the Director & Head- Marketing at Readers Digest and Discovery Channel and he has initiated brand advertising and school contact programmes across India. Manas Mohan has done his MBA from Lucknow and an advanced management diploma from ISB, Hyderabad.