The Pokemon Company International has partnered with global entertainment company KidZania which will see a new Pokemon Animation Studio within its London experience facility. KidZania London is a one of a kind ‘Educational Entertainment Experience’ in the UK, offering young visitors a real-life introduction to the world of work through experiential learning.
The Pokemon Animation Studio will give kids the chance to create their own Pokemon animation using stop-motion software, learning the fundamentals of animation within a real-life studio setting while using TOMY Pokemon figurines and other props based on the brand to craft their masterpieces.
The Pokemon Company is working with TOMY to provide action figures of favourite characters, and to offer the latest toys from its 2015 line for sale in KidZania’s Redemption Store, which sits within the KidZania City and enables children to purchase items with currency earned through their participation in activities.
