VFX Mediatoon Distribution to oversee global sales of Bayard Animation's 'Zouk' S2 -

Mediatoon Distribution to oversee global sales of Bayard Animation’s ‘Zouk’ S2


Mediatoon Distribution, part of France’s Média-Participations, will oversee international sales for the upcoming second season of animated series Zouk by Bayard Animation.

Bayard Animation, a subsidiary of Bayard Jeunesse, is currently producing the second season of the upper-preschool show (52X11’), which it plans to deliver in 2026. Commissioned by Canal+, in co-production with Caribara, Zouk follows the hilarious adventures of a big-hearted and brave little witch with her friends.

The show is a 2D adaptation from the famous character created by Serge Bloch (creator of SamSam) and Nicolas Hubesch. Mediatoon Distribution will also handle global sales for the first season of the show, co-produced with Normaal Animation, already available for delivery

Bayard Animation and Mediatoon Distribution are also enhancing their partnership in digital distribution with the addition of the preschool hit Little Brown Bear’s digital rights to Mediatoon’s extensive catalogue. A huge phenomenon on social media, and notably on YouTube, Little Brown Bear is a 3D adaptation of one of the biggest preschool publishing franchises, with more than 25 million books sold.

The 52 X 7’ episodes of the show will be exploited by Mediatoon’s digital team in a multichannel and global strategy, focused on growing the brand’s awareness internationally. In addition, the company will continue to manage the international sales of The Adventures of Little Brown Bear, a 2D adaptation of the same franchise.

“Our first aim is to continue growing the French YouTube channel, which has just passed the million-subscriber mark, and to roll out the brand internationally on the platform by creating new channels. By combining longer videos with optimised short formats, we’re convinced that the brand will be able to reach a new and very broad audience,” said Mediatoon digital media manager Alexandre Neck.

Mediatoon is currently managing global distribution for SamSam: Cosmic Adventures (52X11’), a new 3D show based on the beloved French character, successfully launched last year at MIPJunior with Bayard Animation and Folivari. 

The new show further expands the narrative and aesthetic universe of SamSam, already represented by two seasons also distributed by Mediatoon. Finally, Mediatoon is behind the international sales for the popular kids comedy Tom and Lili (52×7’), one of the most praised productions from Bayard Animation.