ITV Studios Global Entertainment (ITVS GE) has appointed David Miller to the newly created role of VP, Digital Games.
Reporting to Steve Green, EVP, Kids’ content and distribution, Miller will be tasked with growing the reach of ITVS GE’s children’s brands in the digital games marketplace, with a particular focus on the recently launched Thunderbirds Are Go. He will be looking to expand ITVS GE’s network by evaluating opportunities and reaching out to new partners, with the aim of developing games across a range of platforms.
Green said: “David has vast experience of games development, marketing and distribution across all areas of the global digital games market. This is a critical sector for Thunderbirds Are Go and David’s expertise will prove essential as we look to establish relationships in non-linear content and gaming.”
David Miller added: “It feels like quite an honour to be charged with bringing incredible properties like Thunderbirds Are Go to the games universe. I’m looking forward to working with talented developers that share the passion for this beloved show and I am delighted to be joining ITVS GE as it goes from strength to strength as a distributor of premium content.”
David has more than 15 years experience in the videogames sector. Prior to joining ITVS GE, he was a marketing and new business consultant for Indigo Pearl UK, a PR and marketing agency specialising in the games and technology sectors. Before this, he held senior marketing roles at a range of games studios and digital companies, including Senior Marketing Manager for Bossa Studios, Marketing Director for Namco Bandai Partners and European Marketing Director for Capcom.