Following its successful presence at Anime India Kolkata and Delhi, Elle18 is set to return to Anime India Mumbai 2026, bringing back its signature blend of beauty, creativity and self-expression to one of India’s biggest celebrations of anime and pop culture.
Taking place from 28 to 30 August 2026 at the Nesco Exhibition Centre, Mumbai, Anime India Mumbai will once again become a hub for anime enthusiasts, cosplayers, creators, gamers and fans from across the country. Building on the overwhelming response received in previous editions, Elle18 is gearing up to deliver an even more engaging experience that celebrates individuality through makeup.
As one of India’s most loved youth-focused makeup brands, Elle18 has always championed self-expression, confidence and experimentation. With a vibrant portfolio of trend-led makeup products designed for today’s generation, the brand encourages young consumers to embrace their individuality and express themselves fearlessly.
At Anime India Mumbai, Elle18 will bring its much-loved Elle18 glam station, where visitors can transform their look with quick anime-inspired makeovers and cosplay touch-ups throughout the event. Designed to complement the colourful world of anime and cosplay, the experience will allow attendees to experiment with bold looks while exploring the brand’s latest range of beauty products.
Beyond the glam station, the booth will feature interactive experiences that celebrate creativity, encouraging fans to express their personalities while becoming a part of the vibrant Anime India community. Whether attendees are arriving in full cosplay or simply looking to add an anime-inspired touch to their look, Elle18’s booth promises an engaging and memorable experience.
With anime continuing to shape fashion, beauty, and youth culture worldwide, the collaboration reflects Elle18’s commitment to connecting with communities that celebrate creativity and authenticity. By becoming a part of Anime India, the brand is engaging with a generation that sees makeup not just as beauty, but as a form of storytelling and identity.
Anime India Mumbai 2026 will feature international guests, cosplay competitions, anime merchandise, gaming experiences, live performances, creator interactions and fan-focused activities, making it one of the country’s most anticipated pop culture festivals. Elle18’s return further strengthens the event’s growing lineup of brands that are creating immersive experiences tailored for India’s rapidly expanding anime community.
As Anime India continues to grow across the country, partnerships like these highlight how anime has evolved into a powerful cultural platform where entertainment, fashion, beauty and lifestyle come together, offering fans experiences that extend far beyond the screen.
