Indian professional football club Mumbai City FC has partnered with the creator of the well known FC series, EA Sports as the club’s associate partner.
EA Sports FC series is a football simulation video game franchise developed by EA Vancouver and EA Romania. The inaugural as well as latest instalment in the series is titled EA Sports FC 24, with another annual instalment FC 25 set to release on 20 September 2024. FC 24 features over 19,000 licensed players, 700 plus teams, 100 plus stadiums and 30 plus leagues across the worldwide football landscape. The series was previously known as EA Sports FIFA series with FIFA 23 being the last title during the publisher’s association with FIFA.
Under this partnership with Mumbai City FC, the EA Sports brand marks will feature prominently on the back of the first team’s shorts during match days, and throughout the club’s training facilities at the NMSA Ground, Vashi, Navi Mumbai.
Mumbai City FC CEO Kandarp Chandra said, “We are incredibly excited to extend our partnership with EA Sports, a collaboration that has already proven to be a game-changer for Mumbai City and our fans alike. This renewed association reflects our shared vision of bringing fans closer to the action, both on and off the field, through innovative and engaging platforms. We look forward to working hand in hand with EA Sports to create even more immersive and interactive experiences, ensuring that Mumbai City continues to resonate with football fans not just in India, but across the globe.”
FC football partnerships director James Taylor said, “We’re thrilled we’re able to extend our partnership with Mumbai City FC. We’re excited to bring fans closer to the players and club they love, providing them a truly authentic experience.”
Founded in August 2014, Mumbai City FC is a club competing in the Indian Super League (ISL). The club also participates in the Super Cup (since 2017) and the Durand Cup (since 2022). The club is the only one in India to have won the unique “double,” that is, winning the ISL League and the ISL Cup in the 2020/21 season.
Electronic Arts (EA) is a video game company based in Redwood, California. The Company develops games, content and online services for Internet-connected consoles, mobile devices and personal computers. The company has published and developed major game franchises like Battlefield, EA Sports FC, Titanfall, The Sims, Plants vs. Zombies and Apex Legends among others.