DTH company Dish TV India has partnered with homegrown MX Player to offer unmatched VOD content at zero cost. OTT service
With this collaboration with MX Player, Dish TV India has further strengthened its portfolio by adding one more app in the app zone on its Android-based connected devices, namely Dish SMRT Hub and d2h stream for its DishTV and d2h users respectively. Its users will now be able to stream an exciting slate of popular MX Originals, TV shows, music videos and movies across multiple genres and languages. DishTV and d2h already offer the most popular apps including its streaming app Watcho.
Commenting on the association, Dish TV India executive director and group CEO Anil Dua said, “Our partnership with MX Player makes it easy for our Android box users to access large content libraries spanning over 10 languages through this in-built app and further enhance their TV viewing experience. Offering unique and unparalleled content to our customers is always a top priority for us and through this partnership, we have taken one more step to fulfill our promise.”
MX Player that emerged as India’s #1 entertainment app of 2019 as per the annual FICCI Report, has a wide reach and an enviable number of MAUs.
MX Player head of marketing and business partnerships Abhishek Joshi added, “Our core proposition is to distribute premium original content in local and regional languages for the 100s of millions of Indians for whom smartphones are the first screen. But with the Dish TV association, we are looking at widening our existing base of viewers and extending a superior entertainment experience to Indian audiences across genres and through a screen of their choice – be it their mobiles, tablets or TV screens.”
In addition to MX Player, the Android box offers a host of features including built-in Google Assistant, Chromecast, Google Play and access to all popular featured OTT platforms like YouTube, Amazon Prime Video, ZEE5, Watcho, VOOT, ALTBalaji and many more.
Coupled with the ease of using voice commands via Google Assistant, the Android-based set-top box is compatible with any television set. ‘Dish SMRT Hub’ and ‘d2h stream’ are internet-enabled Android-based HD Set Top Box, available for Rs.3,999 for new subscribers and Rs.2,499 for existing subscribers.
