With Indian cricket team reviving its Test side with a recent victory over number 1 test nation South Africa, India captain Virat Kohli has big plans to make his digital presence even larger. The captain along with Nazara Games and Cornerstone sport announced the launch of Virat Cricket Challenge where he will be a playable character in this fast paced arcade cricket game.
Venturing further into creating local games using local IP, Nazara now turns its focus to cricket loving audience of India after creating successful games in kid’s category with Chhota Bheem. Virat Kohli’s character is outfitted in his signature blue jersey, and designed with 2D graphics to deliver a life-like representation.
Nazara Games, CEO, Manish Agarwal said, “Virat is very popular character amongst the cricket lovers and he has got a huge fan following, we wish to take this love on to the gaming platform and to millions of Indian gamers. As always our idea is introduce highly relevant, local mobile gaming content and IPs familiar to Indians. A game on Virat perfectly fits into our Make in India, Made for India portfolio.”
“Virat Cricket Challenge is exciting and special. I get to play as me which is fun. At home, I love playing games on the console and while on tour, I enjoy playing games on the mobile during the down time. So when the idea was suggested to me, I got really intrigued. As they say men will be men and and we love everything about technology and gaming,” said, Virat Kohli.
Cornerstone Sport, CEO, Bunty Sajdeh added “Virat is already a massive Youth Icon in India and growing fast on a Global scale as a very dependable and marketable athlete. In this digital age it is imperative to cater to Virat’s tremendous tech savvy fan following on a regular basis with innovative ways for them to associate with him. This is a step in that direction and one of several platforms that will be provided by Cornerstone Sport in the coming months and years.”