Xsolla has opened new revenue opportunities for mobile game developers with the introduction of Xsolla Web Shop for mobile games. This will also help developers to build closer relationships with their players while it increases revenue for them. Based on recent changes to Apple’s rules for the App Store, developers are now able to gather player contact information and use that information to contact those players to process payments outside of in-app purchases.
Xsolla Web Shop is precisely built for this purpose and empowers mobile game developers to create a shop on their own website. Using the Web Shop, players can purchase in-game items, virtual currencies, subscriptions, top up player accounts, and more, all for only five per cent per transaction. That represents huge operational savings over traditional in-app payment options and keeps more revenue in the developer’s pocket. Furthermore, Xsolla Web Shop is a white label store on a developer’s own, branded website that accepts 700+ local payment options. This makes it simple for players to make purchases directly with their payment of choice. No pyramid scheme here; players stay with the developer.
Web Shop doesn’t require complicated back-end coding or extensive design work, and developers can get started immediately. The simple integration steps are outlined in Xsolla’s latest blog post. Once a web shop is live, developers can inform their players about the opportunity to make purchases online through several communication methods such as email, social media, newsletters, Discord servers, and more.
“Xsolla anticipated this seismic shift earlier this year when we launched multiple products actively used by some of the world’s largest game companies. We’ve now combined these products and learnings into an elegant new solution called Xsolla Web Shop for Mobile Games, designed to increase revenue for developers and help them build closer relationships with their players,” said Xsolla president Chris Hewish.
