game.tv, the AI-powered mobile esports platform, has announced a new campaign ‘#GrowingStronger’ signifying the growing female mobile gaming segment in the country. The company launched a special season of the ‘Divas Scrim Wars’ tournament with a Rs 50k pool prize aiming to amplify participation from Indian female gamers along with hosting a virtual women-only panel discussion with some of the biggest names in the esports gaming space.
The mobile esports platform has also scheduled casting auditions for female gamers and streamers for its upcoming Divas Scrim Wars season. The power-packed Women’s week is one step towards the company’s commitment to cater to the growing female gamer segment in India.
Commenting on the initiatives, game.tv CEO Rosen Sharma says, “India has a vast pool of talented female gamers, casters who are waiting for a platform to help them spread their wings into the world of esports and mobile gaming. We are committed to enabling and empowering the growing female gaming segment in India and #GrowingStronger campaign is the right step to honour these gamers this Women’s day. The female gamers here are just getting started, and we are excited to be leading their way.”
Divas Scrim Wars is one of many unique community-based tournaments by game.tv. It was created with the sole purpose of engaging and empowering the growing female gaming community in India. Divas Scrim Wars is currently in its 32nd Season. Tournament entries have begun with the Women’s Day special finale scheduled for 8 March. The mobile esports platform also plans to host a special women-only panel discussion on a YouTube live stream on 6 March talking about ‘Women in Gaming: Growing Stronger’ featuring top female gamers including Nepal’s leading Free Fire content creator Soneeta with 3.8 million subscribers on YouTube. Winners of the prize pool will be announced on 9 March. Casting registrations will be open from 4 March, where aspiring female gaming commentators can take a shot at making their dreams a reality. Winners to be announced on 7 March.
Working with game.tv on the initiative, YouTuber Sunita Thapa Magar popularly known as Sooneeta says, “We are happy to work with game.tv who have constantly supported the female gaming segment and this Women’s Day is no exception. Giving women a larger platform to discuss the future of our industry while being a part of it and earn from it is something that will only help the segment grow. We hope to see many such initiatives in the future that will help us create our mark in the Indian esports industry.”
