Platoshka Animation Studio is to take part in the TIFFCOM market with its flagship project Beadies, a learning animation series for children aged zero to four years old. The content is developed with the help of children psychologists to provide the space for interactive all-around development.
Platoshka CEO and general producer Anna Shelegina said, “We create cartoons worth showing to our children, meaning that we care about their quality like no other. We are looking for ambitious partners interested in rapid international development together with us. The potential of the Beadies project is in high-quality content and a loyal audience inspiring us to develop. Every day we receive hundreds of positive comments on social networks.”
The first season premiered on 1 June 2021, on YouTube. By October 2022, the series had over 90 million views. Besides, Platoshka Animation Studio has entered into a long-term exclusive partnership with Universal Music Group for music distribution. Each season of the Beadies series contains about 100 songs, some of which are already available on music platforms.