~ Tune in to Nick, Monday – Friday: 6 to 7 pm to catch the new chase comedy Pakdam Pakdai, new season of Motu Patlu and a chance to win invites to party with Ninja Hattori ~
Nick pulls out all stops to ensure kids have an entertaining summer holiday. With the brand new home-grown hilarious chase comedy Pakdam Pakdai and new season of the popular show Motu Patlu; kids will be entertained like never before. That’s not all! Kids also get a chance to party with Ninja Hattori by participating in ‘Chocolate Horlicks Presents Nick Party with Ninja Contest’.
Pakdam Pakdai is a hilarious chase comedy and a Nickelodeon India production. It deals with rollicking adventures between a friendly but gullible dog Doggy Don and his older brotherColonel, and the three naughty mice that live in his house –Chotu, Lambu and Motu. Each story in the series deals with some mischief that the mice create and the havoc that ensues in Doggy Don and Colonel’s life. This hilarious chase is bound to have kids rolling with laughter.
After the successful launch in October last year, Nick is launching Season 2 of ‘Motu Patlu’. Set in the beautiful city of Furfuri Nagar, the show is about two characters, Motu and Patlu, who are as similar as chalk and cheese. With their uncanny ability to get into
tricky situations, the new season will have this Awesome Twosome Jodi take the viewers to an all-new adventurous expedition – every single day.
And that’s not all. Summer time is party time on Nick. For the first time in India, kids from all across the nation will get a chance to party with Ninja Hattori as he sets off on his all India tour! 6 fun-filled parties will be hosted by Nick where the lucky winners can invite their friends and have the time of their life. From shaking a leg with Ninja, challenging him to a fist fight, eating some yum food to winning lots of prizes, Chocolate Horlicks and Nick are all set to enthrall kids this summer. To win party invites, all that Nicksters have to do, is watch Nick from 6 to 7 pm; Monday to Friday and answer simple questions. Viewers can send the right answers through SMS / IVRS or by logging on to www.nickindia.com. What’s more? Winners also get to invite their gang of friends to join the party.
Speaking about this exciting initiative, Nina Elavia Jaipuria, Executive Vice President & Business Head, Kids’ Cluster, Viacom 18 Media Pvt Ltd, says, “Kids have formed an unbreakable bond with Ninja Hattori. We wanted to make their summer truly memorable by giving them a once in a lifetime opportunity of partying with their favorite super hero and that too by hosting Ninja in their own city! The engagement will continue all summer on Nick ensuring that the kids have a fabulous vacation.”
In order to create maximum buzz, the contest will be supported by a 360 degree marketing campaign across the country. This includes promotion across various general entertainment channels on television and print ads in kids’ supplements of various news dailies. Radio spots and RJ mentions on leading radio stations will be used to create buzz in the cities locally. In order to ensure that Nick covers all touchpoints frequented by kids, the channel will also organize various below the line promotions like mall activities and Ninja parties. Nick will also engage the GenY through regular contest updates, spot quizzes and sneak peaks onwww.nickindia.com and www.facebook/nickindia.
