The Emmy Award winning animated show that has been ruling the hearts of the young generation with its watch-like alien device – the Omnitrix, Ben 10 will now be getting a reboot by Cartoon Network. The newest take on Ben 10 begins its global premiere this Q4 with Europe, the Middle East and Africa (EMEA), and the Asia-Pacific region (APAC), and will continue into 2017 with North America and Latin America (LATAM). A new take for the new generation of fans will be filled with high-energy action and fantasy, along with the heart and humour that made it an international sensation when it originally premiered in 2006.
Building on the highly successful franchise about kid hero Ben Tennyson, Ben 10 will introduce a re-imagined Ben, his cousin Gwen, and Grandpa Max, as they travel the country during summer vacation. When Ben finds the Omnitrix, a mysterious watch that transforms him into 10 different friendly aliens, a world of extraterrestrial superpowers opens up to him. The series is produced by Cartoon Network Studios and created and executive produced by Man of Action Entertainment (Big Hero 6, Generator Rex), with John Fang (Mixels, Generator Rex) on board as supervising producer. John Fang has previously worked on the various Ben 10 series as a storyboard artist and director.
The story remains the same however it will be having different a take on the characters. The popularity of the original show launched three additional animated series (Ben 10: Alien Force, Ben 10: Ultimate Alien, Ben 10: Omniverse); two animated movies (Ben 10: Secret of the Omnitrix, Ben 10: Destroy All Aliens); and two live-action movies (Ben 10: Race Against Time, Ben 10: Alien Swarm).
A proven success for Cartoon Network, Ben 10 is an established sales sensation land has generated more than $4.5 billion in global retail sales to date. Playmates Toys serves as the worldwide master toy partner for the new Ben 10 with a full line of toys based on the series is set to launch at retail globally in late 2017.
