Nelvana Enterprises, the sales, brand-management and consumer products division of Corus Entertainment’s Nelvana, has enchanted several top tier licensees with the hit animated preschool series, Little Charmers.
Production and master toy partner, Spin Master, and recently announced global English-language publishing partner, Scholastic, are now joined by a strong lineup of licensees including Rubie’s Costume Company (Halloween Costumes), Baby Boom Consumer Products (Toddler Bedding & Bath), and Bakery Crafts (Cake Décor).
The raft of new licensees follows stellar ratings Little Charmers has seen since its launch this winter on Nickelodeon in the US and on Treehouse in Canada.
Spin Master’s imaginative Little Charmers toy collection will include a range of mini figurines, plush, dolls and role play for kids age two to five and debut at mass retail in Fall 2015.
Little Charmers, produced by Nelvana and Spin Master, takes place in the whimsical land of Charmville where three ‘Charmers-In-Training’ embark on spellbinding adventures that always seem to stir up amusing situations.