Goafest 2024 has revealed its line-up of speakers for its 17th edition with sessions that discuss various facets of the festival’s theme. The festival will host over 50 speakers and entertainers, across 20 plus sessions in addition to 15 plus masterclasses.
The event has partnered with D&AD to curate skill development masterclasses around the theme of The Age of Adaptability.
Each masterclass will equip participants with actionable strategies and transformative ideas that are poised to redefine the industry’s landscape.
- The first masterclass, Trend Immersion Workshop will help attendees identify emerging trends and differentiate them from fads.
- Unlock Award Winning Ideas will unpack insights on the making of inspiring and impactful award-winning work and campaigns including wins from D&AD Pencil.
- Unpacking Brand Iconicity will be an interactive session that explores ways brands are using the iconic elements of their identity and provides tips for getting to the heart of a brand
Tata Play managing director and CEO, Harit Nagpal and L Catterton India executive chairman Sanjiv Mehta, are among the select few who will address attendees through keynotes.
Additionally, Lighthouse Funds senior operating partner Tarun Puri, Mahindra Group chief customer & brand officer Asha Kharga, Raymond Lifestyle’s Sunil Kataria, Maruti Suzuki’s Shashank Srivastava, Nestle’s Chandan Mukherjee, Tata Motors’ Shubhranshu Singh, The Good Glamm Group’s Sukhleen Aneja, Honasa’s Zairus Master, Darshana Shah from Aditya Birla Capital, among others will engage in conversations and discussions. Other speakers include Dr Marcus Ranney, Manoj Bajpayee, Sourav Ganguly, Zeenat Aman, Vikrant Massey, Medha Shankar, Neha Dhupia, Tahira Kashyap and Neelesh Misra.
In addition to the sessions, the event will host the second edition of its talent showcase, Advertising Rocks, making way for performances by Sukhwinder Singh and Harshdeep Kaur as well as an after hours party each day.
Goafest 2024 content committee chairman and FCB global partner Rohit Ohri said, “Goafest 2024 is set to ignite minds, spark creativity, and explore new frontiers in the ever-evolving landscape of advertising and marketing. We are excited to offer a diverse array of speakers and sessions that celebrate creative excellence and emphasise the crucial role of adaptability in thriving within our industry.”
Goafest 2024 chairman of the delegates committee Sam Balsara stated, “Goafest has always been a beacon of creativity and innovation in the advertising industry. This year’s entries have set a new benchmark for excellence. The support from the industry has been overwhelming, and the record number of registrations is a clear indicator of the vibrant and dynamic nature of the advertising media and marketing industry.”
The media agencies joining the fest include Havas Media, Publicis Media, Group M, Madison Communications, Initiative Media, OMD, and Zenith Optimedia, among others. Creative powerhouses TLG India, L&K Saatchi & Saatchi, Leo Burnett, FCB Group, Havas Worldwide are also on board, along with brands like Nestle, Tips Industries, Kotak General Insurance, and Airtel. Media giants Bennett Coleman, ABP Group, Zee Media, Navabharat Media Network, et al have also shown support.
